Welcome to episode 2 of Season 2.
Jelly Trumpet starts on a course of travelling through time, space, genres; while still arming you with creative tools to make your work more fun and your imagination form new spells.
At the core are ‘The 9 Trumpets of Creativity’ a check list you can use on your ideas and work. Apply the ones that work for you consistently and they become second nature. Make up your own, add them to the list of ‘trumpets’ make a check list that works just for you.
You can listen to the sample of the episode on this page or popover to your streaming platform of choice and search for ‘Jelly Trumpet’.
Time to dive into the silly, surreal and odd world of Jelly Trumpet. It’s not for the feint of heart or those with a closed mind, o’ and we have some great music from the house band ‘We Paint Houses.’
Apple Podcasts
Spotify
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Amazon Alexa
Acast
Stitcher
Google PodcastsStuff We’ll Hear in this Episode:
- We’ll meet JB, a singer who lives in a cupboard under Mr b’s mixing desk
- Jim and Mr b attempt to return Queen Eleanor of Aquitaine to medieval France
- The podcast lands in an episode of Red Dwarf
- Next stop Love Island, how will the chaps cope
- How Mary of our Micro Sitcom, ‘The Start Up’ copes in the world of logo design
The 9 Trumpets of Creativity
Our second Trumpet of Creativity is ‘Adapt’.
We investigate how ideas can be adapted to provide variety in your work, how reboots can work so well and why?
Check out ‘The 9 Trumpets of Creativity’ page (download a PDF, if you like).
In short, in this episode:
00:00 The 9 Trumpets of Creativity
00:00 Challenge at Home
00:00 Micro Sitcom: The Start Up, Mary ‘The Entrepreneur’ in ‘The Logo Designer’ PART 1
00:00 Creative Rituals
00:00 Interview Countdown with Mark Walmsley of The Art and Culture Network
Plus
00:00 Challenge Jim
00:00 Tony’s Word of the Episode
00:00 Tales from Jim’s Medicine Journal
00:00 Micro Sitcom: The Start Up, Mary ‘The Entrepreneur’ in ‘The Logo Designer’ PART 2
00:00 List of the Week
And
00:00 Ways of Seeing
00:00 We Paint Houses, our House Band
00:00 Ends
Interview Countdown
12 Questions in 12 Minutes, with Mark Walmsley of acn
If you’re interested in the arts or even culture then the Arts and Culture network is for you; rub shoulders with all manner of creatives from Europe and the USA.
Listen to us chat about the joys of creativity. We discuss Mark’s experience as a percussionist with the Birmingham Symphony orchestra and many more creative insights!
Plus:
Bonus Episode with Mark
In this bonus episode Mark tells a story involving Batman, Barbie and some Power Rangers. A story with a delightful twist. Check out your podcasting platform of choice for Mark’s bonus episode.
Please leave us a review on your streaming platform of choice. Well, if you like Jelly Trumpet. If you don’t then please keep schtum and forget this every happened.
Useful Stuff from This Episode:
Our guest:
Mark Walmsley, founder
Linkedin: Mark Walmsley
Website: Arts and Culture Network
Support Jelly Trumpet on Patreon:
[Exclusive stuff from Jelly Trumpet]
Our Sponsor:
Conversion Detectives
The Band:
We Paint Houses
Happy creating,
About Jelly Trumpet
We’re a podcast all about creativity. Every episode is aimed at stimulating your imagination and making you laugh with silly, surreal bits & bobs.
Sign up to the newsletter for sporadic creativity tips you can use every day, o’ and some rather silly jokes.
Sponsored by Conversion Detectives, the creative digital marketing agency
Read the Script
Season 2 Episode 02 – Adapt
RIFF 1
S/FX: FADE IN JELLY TRUMPET MUSIC
JIM:
‘Every woman every man
Join the caravan of love
(Stand up) Stand up
Stand up
Everybody take a stand…’
MR B:
What are you doing Jim?
JIM:
You know how much I love music?
MR B;
As I do. Being a musician and all. [SOTTO VOCE] But that’s not it.
JIM:
I wanted to write an anthem for Jelly Trumpet. Something the listeners would join in with. We need one if we are going to be the world’s only comedy podcast about creativity. What are you doing?
MR B:
It’s an experiment.
JIM:
What experiment now?
MR B:
I’m hoping to end conspiracy theories on Facebook using logic, reasoning, common sense… and a taser.
JIM;
That’s nice. I’m thinking with this anthem we’ll be as rich as a Kadashian by New Year, only we’ll have helped people.
MR B:
That’s nice.
JIM;
At this point we need a singer; you know someone that can really sing Mr b.
MR B:
OK.
JIM:
Do you know one?
MR B:
I know JB. He sings in the band ‘We Paint Houses’.
JIM:
Can you call him?
MR B:
[RAISING HIS VOICE] JB!!!
JIM:
I meant on the phone.
MR B:
There’s no need.
JIM:
Eh?
MR B:
He’s in the cupboard under my mixing desk
S/FX: SQUEAKY DOOR OPENING
JIM:
Well, I never…
MR B:
No sudden movements, you’ll startle him. Then we’ll have to sing the ‘Woof, Woof, Woof Meow’ song.
S/FX: RICE KRISPIES BEING POURED INTO A BOWL
JIM:
What’s that?
MR B:
Rice Krispies, to lure JB out of the cupboard.
JIM:
Does it always work?
MR B:
Mostly, anything milk based.
JIM:
Does he do anything else?
MR B:
Does he do anything else apart from sing?
JIM:
Yes!
MR B:
O’ he paints houses.
JIM:
JB, JB, JB. Paint me like one of your French houses.
MR B:
Later. After his Horlicks. JB. Good boy sing:
‘Every woman every man
Join the caravan of love.’
JB:
[SINGS]
‘Every woman every man
Join the caravan of love.’
JIM:
That’s nice. Erm. Should we start the podcast?
MR B:
Certainly Mr Jim.
S/FX: JELLY TRUMPET JINGLE
TRAILER
TONY:
Welcome to Jelly Trumpet. The world’s only comedy podcast about creativity.
Jelly Trumpet makes you more creative with tips, tricks and ideas for expanding your imagination. Especially good for business people wanting to be creative online!
In this episode:
• A checklist for being more creative called ‘The Nine Trumpets of Creativity’, our second Trumpet is: ‘Adapt’ all about how to adapt your current thinking.
• Challenge at Home. A creative exercise for you to try at home and…
• Challenge Jim, where Mr b challenges Jim with an exercise in creativity
Plus
• A brand-new micro sitcom called ‘The Start up’ with our hero Mary ‘The Entrepreneur’ starring in an episode titled: ‘The Logo Designer’, Part 1. Part 2 later.
AND
• Our very special guest is Mark Walmsley will take part in ‘Interview Countdown, 12 questions in 12 minutes!
S/FX: JELLLY TRUMPET JINGLE
9 TRUMPETS OF CREATIVITY
JIM:
This season on Jelly Trumpet we’re talking about the ‘9 Trumpets of Creativity’.
It’s a list of nine different ways of being more creative. Last episode we talked about the first trumpet: ‘Put to Other Uses’.
This episode: Trumpet 2, ‘Adapt.’ A simple word with a lot of creative juice.
There’s a PDF of all ‘9 Trumpets of Creativity’ which you can DOWNLOAD from the Jelly Trumpet website.
We adapted this list of creative tools from Osbourne’s Checklist also known as SCAMPER.
Why’ve we adapted it? Well, that’s what trumpet 2 is all about. Creative people say “boo!” to the accepted and adapt useful things for their own use.
If you’ve listened to season one, you’ll remember we talked a lot about keeping a journal of what helps your creativity. We called this journal ‘Your Medicine’. The idea is you build up your own armoury of things that work for you creatively, the journal acting like your personal coach.
So, here we go with No. 2 in our ‘9 Trumpets of Creativity’.
Adapt
‘O’ that reminds me I must buy a stamp.’ A great joke from the super sharp Jimmy Tarbuck on seeing the Queen in her box at the Royal Variety Show.’
He saw the queen. He saw her as a stamp. Nice bit of adaption there.
For business, say in digital marketing you can ‘adapt’ something of value from one website traffic channel to another. For example, Google Ads give a lot of data. The analytics will tell you which keyword phrase trigged an ad and if it led to a sale.
So, it’s very easy to adapt that valuable keyword phrase. Adapt the phrase by creating other content, an article, a video with a transcript, an image, an infographic that will attract non paid traffic AND convince the visitor to buy.
Reboots
We all have our favourite reboots of movie franchises and tv programmes. Essentially that’s adapting. It seems easy. But is it? You know when you see an old favourite movie made from a book you love and the writers miss the point of the piece.
You can reboot and rewrite history or literature for the screen. Bring it and use that piece to promote diversity for example.
Check out ‘The Personal History of David Copperfield’ directed by Armando Iannucci. It’s also a show not tell movie. The characters are diverse, because they are people and people are different.
The Takeaway:
Look at your idea / thing / art / marketing campaign and ask yourself can I adapt this to something else to make something, new or better?
S/FX: JELLY TRUMPET THEME
RIFF 2
S/FX: THE SOFT STRUMMING OF A MANDOLIN
JIM:
Have you put JB back in the cupboard?
MR B:
Yes. With a box of milky lollies.
ELEANOR:
[HUMMING] Le roi est mort, Le roi est mort [HUMMING]
JIM:
We’ve got to put her back Mr b.
MR B:
I’ve got quite attached to her.
JIM:
Mr b it simply isn’t done to obtain Queen Eleanor of Aquitaine from 12th century France and keep her. I mean you are in charge of the technical aspects of this podcast and moving it through time, space and media wasn’t originally planned was it?
JB:
[SINGS]
‘Every woman every man
Join the caravan of love.’
MR B:
Not now JB!
JIM:
Do you remember which buttons you pushed that took the podcast back in time?
MR B:
Let me see. [CLATTERING / HAMMERING NOISE] I think I’ve fixed it now.
JIM;
Mr b are you sure you’ve fixed that button?
MR B:
Yes. I’ve definitely fixed it this time.
JIM:
We want Normandy in 1150 AD. Then Eleanor can go home and we can get back to St Albans for the podcast. I’ve a Pilates lesson to go to…
MR B:
Yes. I’ve remapped F12 to F1
JIM:
Let’s do it!
S/FX: BUTTONS BEING PUSHED
S/FX: F1 CARS SPEEDING PAST
JIM:
MR b that’s a Formula 1 Grand Prix button. O’ no.
MR B:
What?
JIM:
Look out the front window! You’ve landed us next to the F1 grid at Silverstone.
MR B:
Is that Lewis?
JIM:
Yes! Yes it is. Go on Lewis!
MR B:
You don’t do Pilates.
JIM:
I’ve written that I do in the script. So, everyone thinks I’m cool and healthy.
MR B LAUGHS
JIM:
MR B!
MR B:
I meant to map F12 to F2
JIM:
Press it then…
S/FX: CARS RACING
MR B:
Won’t be a moment…
JIM:
That’s the formula 2 support race.
MR B:
I’ll just add some more steam.
SFX: STEAM ESCAPING
JIM:
Is that the sound of a volcano venting?
MR B:
It would appear so.
JIM:
St Albans Mr b doesn’t have a volcano. How…
MR B:
It’s the keyboard. It’s had coffee spilt on it.
MR B & JIM:
Mmmmm. Coffee!
JIM:
Right. While you sort that out, we’ll get on with the podcast.
TONY:
Challenge at home!
CHALLENGE AT HOME
JIM:
This is an exercise to help writers. Anyone can benefit but I warn you this is hard core. It will take persistence, well, sheer bloody mindedness for it to be a success.
It’s about challenging the ‘Editor’ in your head. You know that voice that tells you that you cannot write.
The exercise is called ‘Making an Appointment’ to write.
So, decide on a time when you won’t be disturbed. Sit yourself down with some cheap lined paper and a pen. The exact second the clock ticks over to the time you agreed with yourself, you start writing.
Sounds easy doesn’t it? Not many people can do it.
Start off with ten minutes. Your pen cannot leave the paper, unless you are turning to a new page.
The Takeaway:
This exercise teaches you that you can write at the time you want. It’s writing on demand.
A Warning
You’re going to write absolute tosh, you are going to write the same word again and again. It might well be a rude word. I did this exercise for weeks. I was so angry at one point that the pen was pushed through the paper!
Every so often a phrase would be written that was beautiful but mostly it was rubbish.
Why did I pursue this exercise, if I remember correctly, I was doing it for an hour at one point? I wanted to impose on myself to write creatively at will. You know what, it was brutal. No other word for it. But it helped me. Now, ninety percent of the time when I sit down to write. I write.
If you are mentally fragile don’t do this exercise. Please don’t. It is intense and it will connect you with many feelings, some of them not your best. So, use the exercise and build up slowly. Take stock of how you feel. If you encounter any negativity stop.
You can try to get over this negativity by using an exercise called ‘The Sweetheart’ with this exercise you write for 10 minutes all the good things about yourself, what people have said or written about you. It makes a good balance if the exercise has brought up any self-doubt.
So, if you are serious about writing try it.
RIFF 3
S/FX: THEME TUNE SIMILAR TO RED DWARF
JIM:
Brilliant Mr b. Now we appear to have landed Jelly Trumpet in a space ship.
MR B:
Why don’t you write us back to St Albans?
JIM:
O’ good point. Well, then it wouldn’t be Jelly Trumpet would it?
MR B:
Fair point.
LISTER:
There’s two people in here. What is this thing?
HOLLY:
It’s a rogue podcast. Established on Earth as a medium for people with time on their hands they, reached their zenith just after the third fall of the Trump Empire.
LISTER:
What do we do with it Kryton?
KRYTON:
First of all sir we don’t tell cat. You know what he’ll want to do with them. Especially the bald one with glasses.
MR B:
[THROUGH SPEAKER] Hi Lister!
LISTER:
He knows who I am.
KRYTON:
Don’t you sir?
MR B:
[THROUGH SPEAKER] Sorry about this. Trouble with the buttons on the keyboard.
JIM:
O’ great. Landing us in a sitcom now are we? Red Dwarf…medieval France, easy to mix up I suppose.
ELEANOR:
[WAILING] Le roi est mort!
MR B & JIM:
Not now Eleanor!
JIM:
Mr b put the micro sitcom on. We’ll come back to this.
S/FX: THE STARTUP THEME TUNE
THE START UP: THE ENTREPRENEUR BRIEFS THE LOGO DESIGNER
PART 1
TONY:
The Start up! A micro sitcom.
Meet Mary ‘The Entrepreneur’ going about creating her new business online.
In this episode Mary briefs a logo designer.
The scene:
The office of a respected graphic design agency.
ADAM:
Mary this is Marvin, the logo designer. He’s only had the one coffee. Let’s keep it that way.
MARY:
Thank you, Adam. Hello Marvin.
MARVIN:
Hi lovely to meet you, really exciting. Really pleased. Really happy. I’ve started. The brief, was. you know, great, great, great, great. I love designing logos you know.
MARY:
Great.
MARY TAKES A SEAT NEXT TO MARVIN IN FRONT OF AN IMAC 27”
MARVIN:
I think ‘Murder Cake’ is a great, great, great, great brand. Really brilliant. Love it!
MARY:
Thank you, Marvin. ‘Murder Cake’ as you know is for bodybuilders who could murder a cake. The cake mix is packed with protein powder and comes in many flavours including liver. It’s my start up and I am very proud.
MARVIN:
I think, think, think you might like this idea.
MARY:
What’s that?
MARVIN:
That’s a, that’s a, that’s a Glock G23 Compact forty caliber automatic shooting a Victoria Sponge.
MARY:
Is that blood?
MARVIN:
Raspberry jam. I could make the jam strawberry.
MARY:
Well, anything else you can show me?
MARVIN:
There’s this one. I like this one. This one is cool.
MARY:
Is that an axe?
MARVIN:
An Anglo-Saxon Bearded Axe cutting through a three-tiered wedding cake.
MARY:
Is that blood?
MARVIN:
Red cherry coulis with a hint of Kirsch.
MARY:
Any others?
MARVIN:
Just this one.
MARY TAKES IN A DEEP BREATH AND CLOSES HER EYES FOR A MOMENT
MARVIN:
Lead piping smashing a Red Velvet Cake. That! That’s just food colouring.
MARY:
Well, Marvin. Very…very, er inventive. I had something else in mind.
MARVIN:
SHOOT! I mean yeah OK. Let me have it. Do you want some coffee? I like coffee. I can do you a little Americano with hot milk on the side.
MARY:
Not just now. What I had in mind…
MARVIN:
Do you mind if I have another coffee?
MARY:
Well, yes.
THE START UP: THE ENTREPRENEUR BRIEFS THE LOGO DESIGNER
END OF PART 1
S/FX: THE STARTUP THEME TUNE
CREATIVE RITUALS
TONY:
Creative Rituals!
JIM:
In season 2 we’re highlighting a book that is full of short essays on creative types and the rituals they perform. The book is called ‘Daily Rituals’ by Mason Currey.
In this episode Igor Stravinsky, composer. A complete contrast to the hedonist Francis Bacon who we talked about in the last episode.
Stravinsky started his day with physical exercise. Then he would work from nine to one. He’d compose for only three hours a day as he thought this is all he could manage.
He worked in solitude explaining: ‘I have never been able to compose unless sure that no one else could hear me.’ Is that you? Do you need solitude?
He says he worked even if he felt no inspiration and when he felt blocked, he would do a headstand!
The Takeaway
Do you have any rituals to get you in the mood for creating? How do you induce the best possible state to be creative?
Have you a way to overcome blocks? Think about how your rituals affect your work.
S/FX: COMING UP JINGLE/MUSIC
COMING UP
TONY:
Coming up!
• Interview Countdown
• Challenge Jim, Mr b will issue him a challenge
• And List of the week
TONY:
Sponsored by Conversion Detectives, the really creative digital marketing agency. Search Conversion Detectives.
RIFF 4
MR B:
I don’t believe it. We’re in Red Dwarf. One of my favourite sitcoms.
JIM:
Well, that’s lovely. I’d have preferred Fleabag.
MR B:
[THROUGH SPEAKER] Hi Lister!
LISTER:
Hi! Are you staying long, only your podcast is on my foot?
MR B:
[THROUGH SPEAKER] Can’t stay long. Have to get to medieval France before Jim writes himself a personal trainer and a six-pack.
JIM:
That’s Kryton.
MR B:
Look! Here comes Rimmer.
RIMMER:
Step up to red alert!
KRYTON:
Sir, are you absolutely sure? It does mean changing the bulb.
LISTER:
This podcast is on my foot.
RIMMER:
Typical. Not the first time you’ve been stumped.
JIM:
For goodness sake Mr b. Press a button, any button.
MR B:
[THROUGH SPEAKER] Have to go. Nice meeting you.
S/FX: WHOOOOOOOSH!
JIM:
Onward!
S/FX: INTERVIEW COUNTDOWN THEME TUNE
INTERVIEW COUNTDOWN
TONY:
Interview Countdown!
Welcome to Mark.
Mark is the founder of the Arts and Culture Network.
JIM:
Thank you Mark If you would like to know more about Mark and his work you can find him on Linkedin. Contact details are also on the Jelly Trumpet website.
RIFF 5
S/FX: JELLY TRUMPET THEME
JIM:
I think it’s Challenge me time.
MR B:
Yes it is ‘Challenge Jim’ time.
COFFEE MACHINE:
[RUSSIAN ACCENT] All is lost. Watch Fox News for the truth. Death to the west!
JIM:
Not again.
MR B:
Someone else has hacked the coffee machine now. I mean we’ve only just bought this new one.
JIM:
Smart coffee machines, smart speakers, smart door bells, leads to anarchy Mr b.
ELEANOR:
Le diable!
S/FX: CRASHING OF A WINDOW. SEVERAL BOINGS
JIM:
Erm.
MR B:
Eleanor has just thrown the new coffee machine out the window.
ELEANOR:
Et voila!
MR B:
[SARCASTIC] Thank you Eleanor.
JIM:
I wanted an Americano.
MR B:
Me too.
JIM:
This is getting expensive.
MR B:
Yes a coffee machine per episode is expensive.
S/FX: CHALLENGE JIM THEME
CHALLENGE JIM
TONY:
Challenge Jim!
S/FX: CHALLENGE JIM JINGLE/MUSIC
MR B:
Each episode we challenge Jim with a creative exercise.
JIM:
I’m ready Mr b.
MR B:
The challenge Mr Jim. You have one minute to talk about puddles.
JIM:
Puddles?
MR B:
Puddles. Go!
[MR B THROWS IN DIFFERENT IDEAS / DISTRACTIONS AND COUNTS JIM DOWN]
MR B:
Moving on.
TONY’S WORD OF THE EPISODE
TONY:
Tony’s Word of the Episode!
TONY:
Otorhinolaryngologist! Otorhinolaryngologist!
JIM:
Which is someone you see, according to the Oxford English Dictionary, when you’ve eaten too many cereal crops.
MR B:
To be honest Jim. ‘Word of the Episode’ isn’t working for me.
JIM:
I’ll keep trying. I’m sure I can make it work.
Mr B:
LOOK! It’s raining bacon.
RIFF 6
S/FX: JELLY TRUMPET THEME
JIM:
Everything under control Mr b?
MR B:
This podcast is always under control Mr Jim.
JB:
[SINGS]
‘Every woman every man
Join the caravan of love.’
JIM:
Ahem!
MR B:
[WHISPERING] Not now JB.
JIM:
So, we’ve escaped Red Dwarf.
MR B:
Yes we have.
JIM:
And the podcast is making its way to medieval France?
MR B:
Ah. Yes.
JIM:
Where is it then?
MR B:
We’re…well, on our way.
JIM:
But?
MR B:
[SHEEPISHLY] But we’ve stopped off here.
JIM:
What I see through the studio window. And correct me if I’m wrong. Is that Love Island Mr b?
MR B:
Yes. Yes it is.
JIM:
How are we going to fit in here?
MR B:
We could pretend we’re here to clean the swimming pool.
JIM:
Look at us Mr b.
MR B:
We could put swimming cossies on and mingle?
JIM:
We look like we’ve been groomed by cattle farmers wearing mittens and then dressed ourselves in the dark.
MR B:
I resent that.
JIM:
OK. I look like I dressed in the dark. You look you’ve been dressed by a sale at DFS.
MR B:
I’m sure we could merge in.
JIM:
What do you suggest? Paint ourselves white and pretend to be dental work?
MR B:
Well…
JIM:
Get us out of here Mr b! Please. If we’re found here the humiliation will be profound and never ending. I mean. We look like overcooked lamb chops in a vegan smoothie.
MR B:
Pressing F2, F6, the big button and pumping the steam NOW!
S/FX: STEAM ESCAPING AND A WHOOSH
S/FX: BACK TO JELLY TRUMPET MUSIC
TONY:
Tales from Jim’s Medicine Journal!
[SOTTO VOCE] I love Sharon. I’m not sure she is a woman.
TALES FROM JIM’S MEDICINE JOURNAL
JIM:
The Medicine Journal or You are your own Medicine is a way of keeping track of all your creative time. Not the work but how the work went, what you felt, what worked, tips that work for you. It builds into the creative coaching only you can supply.
I still keep my journal going after many, many years. It takes a different form now. I use an app called Evernote. Evernote is great as you can sync to multiple devices as well as an online account.
So, it’s also handy for writing quickly without any fear of losing your work.
For the last three or four projects I’ve noticed that I really love list building. For the micro sitcom you’ve been listening to I had four lists: characters, situations, episode ideas and notes.
I finished a trilogy of plays a few months back. That had a lot more notes, ten in fact and one of those notes was called Lists. My memory is awful plus I like lots of lists as a playground. I rub ideas together from the different lists.
For the Three Plays there were twenty-two lists including: The original ‘Magnificent Seven’ character names and character summation. Also a list of chase movies, places / rooms on a cruise ship.
Play three was set on an upturned cruise liner in the Caribbean during a zombie apocalypse, the seven deadly sins and iconic visual moments from great action movies. That’s just some of the lists I could dip into for characters and plot, visual moments and more.
I started with around three lists and they grew as I worked on the play ideas. I wanted to write a multi-layered play that was character driven and silly. No one bought the plays. So, if you fancy reading them and putting them on get in touch.
S/FX: BURST OF JELLY TRUMPET THEME
RIFF 7
JIM:
Mr b if you wanted to be a superhero what super power would you have?
MR B:
That’s easy. My superpower is hindsight.
JIM:
That’s not that useful is it?
MR B:
I know that now.
TONY:
Puntastic!
[SOTTO VOCE] I feel, so alone.
S/FX: THE STARTUP THEME TUNE
THE START UP: THE ENTREPRENEUR BRIEFS THE LOGO DESIGNER
PART 2
TONY:
Our micro-sitcom, The Start up Part 2. Mary ‘The Entrepreneur’ is at the office of ‘A logo designer.’
MARY:
My concept for this logo…my ideas for the logo…revolve around sport and food. You know. Nike meets Ocado.
S/FX: TYPING ON A KEYBOARD
MARVIN:
On it!
MARY:
I want the logo to say cake, to say murder, well, moderate murder. I want it to look expensive, I want it to look well priced, I want it to sell, to inspire generations, I want it to make you hungry. I want it to sing like a pirate surfing a Bahaman wave…What’s that?
MARVIN:
That’s the Nike swoosh stabbing the Ocado logo.
MARY:
Let me put it another way. ‘Cake Murder’ is modern and also traditional It’s TikTok meeting Mary Berry…
MARVIN:
How about this?
MARY:
What’s that?
MARVIN:
The TikTok logo stabbing Mary Berry in the head.
MARY:
It’s a bit graphic. Is that blood?
MARVIN:
Jam.
MARY:
Look. I’ve drawn this up. I want it like this only VERY pink.
S/FX: SOME HOURS LATER [TIME PASSING]
MARY:
Finished?
MARVIN:
Yes.
MARY:
That’s it! You got the pink just right.
MARVIN:
It’s what you gave me.
MARY:
Perfect. Thank you, Marvin.
S/FX: MARY RUMMAGES IN HER BAG
MARY:
Have a drink on me.
MARVIN:
What’s that? What are you putting in my shirt pocket?
S/FX: DOOR OPENING AND CLOSING
ADAM:
What you got there Marvin?
MARVIN:
RESULT! Look what Mary gave me!
ADAM:
A Starbucks reward card.
THE START UP: THE ENTREPRENEUR BRIEFS THE LOGO DESIGNER
END
RIFF 8
JIM:
Any more coffee Mr b?
MR B:
I’m afraid we’re all out of coffee machines.
JIM:
Where’s JB?
MR B:
I’ve settled him down with a bowl of cream and a back issue of ‘Q’ magazine.
S/FX: CLUNK!
JIM:
What was that?
MR B:
I think we’ve run out of juice again.
JIM:
Well, at least we escaped Love Island.
MR B:
That was a close call.
JIM:
I’m glad we coupled.
MR B:
Yes I like coupling.
JIM:
Brilliant idea of yours to get us out of there.
MR B:
Thank you Mr Jim.
JIM:
Better not do it again.
MR B:
Why?
JIM:
First coupling with a floor mop is not edifying and second Queen Eleanor doesn’t like that sort of thing.
MR B:
Fair enough but I can keep the mop?
JIM:
O’ yes. We’ll have plenty of mopping to do as we go on.
MR B:
Right! Medieval France. Here we come!
S/FX: LIST OF THE WEEK JINGLE/MUSIC
LIST OF THE WEEK
TONY:
List of the week!
JIM:
This week. Things that cheer me up when I look through my window.
Number one: I have a window.
Number two: People walking.
Number three: People walking dogs.
Number four: Small children on scooters
Number five: A well-shaped puddle
Number six: A little old lady giving her doggie a treat.
Number seven: A family group going for a walk
Number eight: Runners in luminous sportswear.
Number nine: Christmas when it snows a blizzard of white Amazon delivery vans
Number ten: The fact that I’m indoors, in the warm and I have a coffee while writing a list of the week.
RIFF 9
JIM:
Well I think this episode has gone very well Mr b.
MR B:
I think so too Mr Jim. I particularly liked the Startup sitcom, the use of JB ‘singer in the cupboard’ and of course being in Love Island AND I’ve now I’ve got a new floor mop.
JIM:
O’ have we forgotten something?
MR B:
Well, Queen Eleanor is still here.
JIM:
I’ve sort of got used to her. We could teach her some English, see if she wants to help run the podcast.
MR B:
Or we could take her back to medieval France and go back to Love Island?
MR B & JIM:
NAAAH!
S/FX: BUTTON BEING SWITCHED
S/FX: WAYS OF SEEING THEME
TONY:
Ways of Seeing!
JIM:
Ways of seeing, ways of listening too. The negative spaces. People talk about a comedian’s timing. That’s a negative space that can be extended at will.
These days film makers hide Easter Eggs in movies but they also parody or reference other movies or books or tv shows. How many of your favourite films reference other films? Can you reference something, a visual, a character, an online ad campaign in your own work?
People love the familiar and if you are a new business or creator referencing something the audience knows and loves, or hates will make your work more memorable.
JIM’S WORK OFFER
TONY:
Jim’s Work Offer!
JIM:
I mentioned this earlier. The Three Plays. This is a trilogy I wrote.
Two things about the plays
First each references a movie theme, the first a heist, the second a western and the third a disaster movie.
Second the characters. Play one is four male actors playing bodyguards and who also play the four female characters who are at the center of play two, the western, The four female characters also play the four male bodyguards from play one. Each set of characters also plays minor characters along the way.
In play three the two sets of characters meet.
The trilogy is called The Good Heist, The Bad Western and Italian Bob.
Email me: jelly@jellytrumpet.com if you would like to read the plays and perhaps you’d like to stage them!
S/FX: OUTRO JINGLE
OUTRO
TONY:
Join us in further episodes and:
• Be more creative
• Pick up tips and tricks you can put into play instantly
• Try exercises to boost your imagination
• Listen to creative guests
• And a whole lot of what we can ‘fun’
Thank you for listening
If you have any questions or ideas for Jelly Trumpet
Email us jelly@jellytrumpet.com
IDENT
TONY:
That was Jelly Trumpet ‘Making you more creative’ with Jim Kinloch and Mr b.
Sponsored by Conversion Detectives, the creative content digital marketing agency. Search Conversion Detectives.
JIM:
Now here’s Mr b playing us Xxxxx by ‘We Paint Houses’ Find the band on Facebook.
MUSIC
‘We Paint Houses’ tune.
RIFF 10
MR B:
It’s time to say the ‘Thank you’s Mr Jim. O’ a question.
JIM:
Yes Mr b?
MR B:
Are we really keeping Queen Eleanor?
JIM:
For now, until you, errrr… work out which button is medieval France.
MR B:
OK.
JIM:
Great. Question for you Mr b.
MR B:
Go on.
JIM:
Why does Tony always have a box of eggs when he’s in the studio?
MR B:
He worries about foxes. Thank you’s now Mr Jim.
THANK YOU’S:
JIM:
Thank you for listening. Thank you for all those that encourage Jelly Trumpet. Thank you to Mr Tony for the voice work, thank you to Ms Claire – the voice of Queen Eleanor and Mary the entrepreneur and thank you to Mr b and Kel. Stay fab.
S/FX: TUMBLEWEED BEING BLOWN ACROSS A DESERT LANDSCAPE
FIN